Hardwood Flooring for Ferndale, MI Bungalow Renovations

Ferndale's 1920s–1940s brick bungalows were built with solid red oak or maple floors — often in excellent condition under carpet. Refinishing original floors is almost always the most cost-effective path and preserves the home's authentic character. For rooms where the original floor is gone or damaged, unfinished red oak from Sheoga in 2¼"–3" widths, stained on-site, is the most authentic replacement. For homeowners who want a more contemporary look, wide-plank white oak engineered hardwood in a wire-brushed or matte finish is the most popular upgrade in Ferndale's active renovation market.

Ferndale's design-forward homeowners and interior designers most frequently specify DuChateau (European white oak, wide-plank), Provenza (hand-scraped and wire-brushed collections), and Urban Floor (contemporary European oak). For truly custom projects, Sheoga unfinished hardwood lets designers control the exact stain color and sheen. Mike Solomich works directly with Ferndale designers on active projects. Call (248) 853-2232 to set up a consultation.

Yes — gray and white-washed hardwood finishes are popular in Ferndale's contemporary renovation market. DuChateau's European collections and Provenza's Studio Moderno and New York Loft lines offer gray-toned wide-plank white oak. For a custom gray stain on unfinished hardwood, we carry DuraSeal's gray and weathered stain options. Bring your design inspiration to our showroom and we'll pull samples.

Wide-plank white oak — typically 5"–7" wide — is the dominant choice in Ferndale's renovation market. It works with both the original Craftsman character of Ferndale's bungalows and the contemporary open-plan layouts that renovators are creating. Wire-brushed texture and matte finish are the most popular surface treatments.

About 20 minutes. From Ferndale, take I-75 north to South Boulevard exit. We're at 1799 Northfield Dr, Rochester Hills, MI 48309. Open Mon–Fri 7am–4pm and Sat 9am–12pm.

Yes — we supply Ferndale's active renovation market with engineered hardwood, LVP, and solid hardwood at contractor pricing. Builder accounts and volume pricing are available for Ferndale contractors doing multiple projects. Call (248) 853-2232 to set up an account.